Being a good guy, I let a local contractor and fireman have unlimited access to my big ladder. This is my ladder at one of his part-time tree trimming job sites. I saw the photo posted online at NextDoor.
Hurricane Irma came along and took out some small tree limbs at my house. I called the contractor asking for some help as I was out of town and he said he would get back to me and he did not. I helped him and he refused to help me. I ended up taking care of the limbs myself. I hope he does not call asking for a reference.
My ladder is now under lock and key in my garage. My help for him has expired!
Field service firms want dependable contractors. If you are dependable, you can get a lot of jobs and they will keep coming.